by Pratik Wanare | Jun 21, 2021 | Category Planning, Sales & Operations
As the modern-day businesses are becoming more competitive, the needs and expectations from customers are increasing day by day. While satisfying dynamic customer requirements and improving overall category management, businesses are confronting several challenges. In...
by Pratik Wanare | Jun 9, 2021 | Category Planning, Sales & Operations
In category planning process, category roles are all about making choices and prioritizing one category over another. They have significant implications on how the category plan has been implemented and therefore, defining category roles is a critical phase of the...
by ValQ | Jun 4, 2021 | FP&A, General
When companies were preparing their budgets last Fall visibility was still limited with no vaccines rolled out yet. We were on the verge of a second wave of the pandemic so many companies opted for budgeting as if they knew nothing. They basically started from scratch...
