A FMCG firm wants to analyze impact of promotions on retailer contribution margins.
The model assumes one retailer, one product group and a single promotional price for simplicity.
Note: This is a mini-scenario built using Microsoft Power BI for product demonstration purposes; ValQ allows you to model scenarios involving hundreds of parameters/KPIs.
ValQ empowers analysts, executives and decision-makers across departments and functions. Model any business scenario in minutes, build complex business plans, what-if simulations, create & compare budgets, forecasts and scenarios – all within Microsoft Power BI. The product is developed by Lumel (formerly Visual BI), which has a decade of experience in building add-on solutions on top of BI platforms (SAP BI and Power BI) with our suite of innovative products such as xViz and Inforiver.
